FMCG Packaging Suppliers in India
Fast-moving consumer goods — snacks, staples, personal care, household products — are packed in layers that are bought from different processes and have to agree with each other. The primary pack is flexible: a sachet or stand-up pouch, or laminate in reels for a form-fill-seal line. The retail unit is often a mono carton, printed offset and finished for the shelf. The transit unit is a corrugated shipper carrying a fixed count. Each is specified in its own terms — laminate structure, board GSM, ply — and a buyer who specifies them separately usually discovers the mismatch on the packing line. This page is about buying them as one requirement.
Packaging categories for fmcg
Shrink film is also part of this group and is not yet listed on Kypson. An RFQ can still describe it — the requirement reaches our sourcing team either way.
Primary, secondary, tertiary: one decision, three quotes
The primary pack drives everything. A single-serve product is a sachet; a resealable product is a stand-up pouch with a zipper; a product filled at speed on a form-fill-seal machine is a laminate reel, and the RFQ then needs reel width, core size and repeat length rather than a pouch format. The mono carton is sized to the primary pack and printed to match it, which raises a detail that catches brands: the pouch is printed by rotogravure and the carton by offset, and the same brand colour needs the same spot-colour reference on both jobs or the shelf shows two reds. The shipper is sized to the carton count per case and quoted on ply — five-ply if it will travel by courier, per the corrugated spec sheet. Specified together, the three quotes arrive together and can be compared as one landed cost per retail unit.
What moves the price
On the flexible side: the laminate structure, the number of print colours, and whether the rotogravure cylinders already exist — the form asks, because a cylinder per colour per design is the one-time cost that makes a repeat order cheaper than a first. Minimums start at 3,000 pouches on the standard sheet, and the quantity tolerance the buyer will accept changes the unit price. On the carton side: board of 250 to 400 GSM, offset with spot colours, and finishing — UV, foil, embossing — each a line item. On the shipper side: ply and print, with 500 boxes as the usual minimum. Across all three, the cheapest quote per layer is rarely the cheapest per shelf unit, which is the number that matters.
What buyers get wrong
Sending a pouch RFQ without fill volume and product form, so the supplier cannot choose seal type or gusset and quotes a generic pouch. Writing 'food grade' on a pouch for a food product without saying whether a migration test report is needed; the form treats those as two fields because they are two requirements. Assuming the carton's GSM says anything about the shipper's strength — it does not, and the shipper needs its own ply specification. Sending artwork that is not final: the form asks for artwork status because rotogravure cylinders and offset plates are made from it, and a change after engraving means paying for the cylinders again. Leaving the quantity tolerance blank, when a stated plus-or-minus lets a converter finish a run cleanly and price it lower. And ordering shippers before the carton dimensions are final, which is the single most frequent reason an FMCG buyer raises the same RFQ twice.
FMCG: common questions
Sachet or stand-up pouch for a new FMCG product?
Sachets for single-serve and trial sizes, filled and sealed on a line. Stand-up pouches, usually with a zipper, for resealable multi-use packs that need to stand on a shelf. The laminate structure is chosen the same way for both: by the barrier the product's shelf life needs.
How many print colours should I specify?
As few as the artwork honestly needs. On pouches each colour is a rotogravure cylinder, a one-time cost per design. On cartons, offset CMYK plus a spot colour for the brand tone is common. State the spot-colour reference on both so they match.
Can one RFQ carry pouch, carton and shipper?
Yes, and it should. They come from different processes and often different factories, but specifying them together means the quotes arrive together and the dimension chain from primary pack to shipper is checked once.
What is repeat length, and why does the form ask for it?
The distance between one printed design and the next on a laminate reel, which must match the form-fill-seal machine's cut. Without it a reel cannot be quoted for machine use. It only applies when buying laminate in reels rather than finished pouches.